![](/sites/default/files/styles/wide_standard_xl/public/blog/EWG_Social_Verified_CosmeticsShop.jpg?h=fa4a2dfc&itok=7gmN2-WK)
The average American woman uses more than 12 different personal care products with more than 160 different chemicals daily. Some of these chemicals, such as phthalates and parabens, have been linked to serious health problems, including endocrine disruption and reproductive harm.
But EWG is helping raise the bar for cosmetics with its EWG VERIFIED™ program.
In order to qualify for the EWG VERIFIED™ mark, products must be free of substances that have been banned by U.S. or international government agencies, or other authoritative public health bodies, such as the World Health Organization. Companies must also fully disclose product ingredients – including the specific chemicals that make up their fragrance mixtures – and follow good manufacturing practices.
What can you do to help raise the bar?
Share your support of healthier cosmetics using the hashtag #RaiseTheBar. Use it when you want to share about a verified product or to encourage companies to get their products verified.
Make sure to use the hashtag #RaiseTheBar in your posts so we can find them and share them with our social media audience.
Please also check that your post is public and you own the rights to any images.
Together we can make a difference and push the market toward healthier products.